Top 5 Books and Reference Apps on Android in Brazil for Q1 2024

During the first quarter of 2024, the Books and Reference category on the Android platform in Brazil showcased some intriguing trends. Here's a detailed look at the performance of the top five apps in this category.

KJV Bible Now: Audio+Verse saw a significant fluctuation in weekly downloads, beginning the quarter strong with approximately 131K downloads in the first week of January. This number peaked at around 161K by the end of January but then experienced a sharp decline, dropping to just under 1K by the last week of March. Weekly active users followed a similar trend, starting at around 922K and peaking at 1M in late February before decreasing to 419K by the end of the quarter.

Bible Offline-KJV Holy Bible exhibited a more stable performance. Weekly downloads increased early in the quarter, peaking at around 170K by the end of January before tapering off to approximately 55K by the end of March. Active users remained relatively steady, starting at 1.48M and showing minor fluctuations, closing the quarter at 1.48M as well. Revenue saw a notable decrease from $1.2K in the first week of January to just $8 in the last week of March.

YouVersion Bible App + Audio had consistent weekly downloads, starting at around 104K in early January, fluctuating slightly, and ending with around 93K in late March. The app maintained a steady base of active users, beginning at 2M and ending the quarter with 1.98M.

Hallow: Prayer & Meditation experienced significant growth in both downloads and active users. Downloads surged from approximately 13K in the first week of January to a peak of 518K in mid-February, before stabilizing around 12K by the end of March. Active users mirrored this trend, starting at 29K and peaking at 408K in mid-February, ending the quarter at 65K. Revenue also saw an upward trend, peaking at $39.4K in mid-March.

Skeelo: Livros e Audiobooks had a stable performance with weekly downloads fluctuating between 53K and 67K. Active users remained relatively consistent, starting at 263K and ending the quarter at 243K. Revenue showed minor fluctuations, hovering around $1K to $1.4K throughout the quarter.

For more detailed insights into app performance and trends, visit Sensor Tower.